Column: Is Your CRM in the Cloud Yet? Better Get to It
By David Portnowitz, Director of Digital Marketing, Star2Star We all know that a robust customer relationship management (CRM) system is the backbone of sales and marketing productivity. Introduced in...
View ArticleLarge Enterprises and UC: Why They’re a Perfect Match
By David Portnowitz, Star2Star Communications As businesses grow and expand domestically and internationally, they need a sophisticated way to manage their communications and collaboration. Cloud-based...
View ArticleGuest Column: The Many Benefits of UCaaS
By David Portnowitz, Star2Star Communications What can unified communications as a service (UCaaS) bring to your business? The market is experiencing considerable growth, and UCaaS solutions will...
View ArticleStaying Green on Earth Day–and Every Day
By David Portnowitz, Star2Star April 22 is Earth Day, and Star2Star is joining businesses of all stripes in its commitment to a greener, more eco-friendly globe. One of the main ways we show our green...
View ArticleUC Productivity Benefits Go Beyond the Obvious
By David Portnowitz, Star2Star Unified communications (UC) technology consolidates multiple communications functionalities into a single platform, to create an essential tool in the business...
View ArticleROI from UC: Three Top Considerations
By David Portnowitz Hybrid cloud communications, especially unified communications (UC), is in growth mode, and no wonder: The technology provides a suite of robust features that can help boost your...
View ArticleOpinion: UCaaS Benefits Loom Large
By David Portnowitz, Star2Star Unified communications is rapidly becoming a must-have for both small- and medium-sized businesses as well as large enterprises. The reasons to invest in a UC system are...
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